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Lofts, an
urban living trend, catching on in Valley
High-end lofts are catching on in the Valley, an area
known for its affordable fringe subdivisions.
The urban living trend readily found in other large U.S.
metropolitan areas is finally gaining popularity in
downtown Phoenix and Scottsdale. Hip, industrial-looking
lofts are becoming a hot investment for baby boomers and
young urbanites.
More than half of the 40 units at Lofts on Central
Avenue, an Artisan Homes project in central
Phoenix, have sold, President Eric Brown said.
Developer Kenneth Losh reports similar success at Third
Avenue Lofts in Scottsdale; 75 percent of the 88-unit
mid-rise is sold.
Developers in the Valley are building lofts from
scratch, unlike their
counterparts in New York, Chicago and Portland, Ore.
There, lofts started out as a way to turn industrial
spaces, such as old warehouses and factories, into
living spaces.
"I prefer a nice place to go to hang out and not have to
maintain the pool or the yard. I just lock the door and
I'm out," said Fred Gallow, who will move into Third
Avenue Lofts in June. "These lofts have a little sense
of soul to them. You see people in the elevator, you see
them in the parking garage. Instead of spreading out,
our neighborhood goes up." The owner of Fred Gallow Real
Estate is both a loft dweller and investor.
When Kristen and Adam Valente relocated to the Valley
from Manhattan 2 ˝ years ago, they scouted houses,
condos and townhouses.
"I just kept saying, 'I would want to knock down this
wall, this wall, this wall.' I prefer a big, open
space," Kristen said.
The 30-somethings are house-sitting in north Scottsdale
until they move into Third Avenue Lofts in April.
Adam said they'll enjoy being able to walk to
restaurants and bars.
Urban dwellers say there's a whole culture associated
with loft living. They want to be close to
entertainment, food, drinks and sports. Downtown
Phoenix often gets bashed for offering none of that.
"Many of the people who say that don't spend time
downtown," Brown said. There's plenty of niche
restaurants to try, and it's only going to get better
once the light rail opens, he said.

"There's a large segment of people who like to be a part
of something while it's happening and not after it's
happened."
Urbanites such as Eric Strafel, who lives at Lofts on
Central, echo Brown. Downtown Phoenix doesn't feel like
a real city now, Strafel said, but someday it will.
"That's exactly why I bought it, for the prospect of
things to come," Strafel said. He and his neighbors
frequent a wine bar on the ground floor of Lofts on
Central.
Price per square foot of lofts built by Artisan
has increased, from $120 per square foot in 1999 to more
than $200 per square foot today, Brown said.
The typical new Valley home sells for less than $90 a
square foot.
The developer of Third Avenue Lofts in Scottsdale said
the city has the perfect setting for people who want to
live the loft lifestyle.
"If you look at downtown Scottsdale, that's about as
close to a pedestrian area as you're going to get in
Arizona. Downtown (Phoenix) is years and years away from
being pedestrian," Losh said.
In Phoenix or Scottsdale, lofts start in the $200,000
range, but it's common for people to buy two or
three units and combine them into one. At the base
price, however, lofts are literally shells. Wide-open
spaces are broken up using unconventional dividers like
frosted glass panels and half walls.
Upgrades such as hip light fixtures, flooring and
brushed steel appliances can tack on $20,000 to
$150,000, Brown said.
Strafel shopped at specialty furniture shops such as
Bova and Copenhagen and turned to magazines and books on
loft living for ideas.
Using hanging and half walls, Strafel split 1,500 square
feet of open space into three areas for dining, living
and working.
"You have to start from scratch. Normal furniture
doesn't fit in there so you have to go with very urban,
modern furniture," Strafel said.
He opted for a wine bar in the kitchen, installing a
high top glass table with a wine cooler underneath. A
raised wood floor in the living room was another
upgrade.
"What's different is getting up in the morning and
stepping on a cold concrete floor," Strafel said,
referring to the polished concrete that many buyers
integrate into industrial schemes. Brown said not to be
fooled by the cut-rate appearance - the poured concrete
is actually more expensive than installing regular
flooring.
Many loft owners hire interior designers because the
homes are tricky to decorate.
"Grandma's dining set is not going in this place,"
Gallow said. "I've got a decorator, that's part of the
fun. I'll get some kind of funky furniture in there and
some nice art. But not too much stuff, because I like
the open feeling."
In Scottsdale, not all Third Avenue Loft owners buy into
the extreme industrial feel, Losh said. All units have
carpet and hardwood floors.
"Only 5 percent of the market wants to buy a loft," Losh
said. "It's a thin market. The predominant group wants
to buy a condominium with loft features, but they want
the more finished elegant look."
Gallow recently sold three units at Third Avenue Lofts
after buying one for himself.
He tried out loft living in San Diego for seven months,
befroe purchasing a 1,200-square-foot unit for $340,000.
He calls Scottsdale the "perfect place" for lofts, and
at a much cheaper price than San Diego.
Losh is planning more loft projects, including what he
said will be the largest urban development in Tempe. The
location hasn't been announced, but the development will
have 850 lofts and condos starting in the $200,000
range.
There are other Valley loft projects under way,
particularly in downtown Phoenix. A historic high-rise
has been transformed into the Orpheum Lofts. And
near Bank One Ballpark, the Downtown Phoenix Lofts,
which are also known as the Stadium Lofts, are
attracting buyers.
Erica Sagon
The Arizona Republic
Lofts At Fillmore
The Lofts at Fillmore were
the first lofts ever built
in Phoenix, Arizona.
Features, like hardwood
floors, tile and stainless
steel counter tops, maple
and hickory cabinets, open
plans with multiple sleeping
areas and exposed brick,
ducts and pipes are standard
throughout the building. The
lower units, where sleeping
areas are located in the
former basement, are cool
and attractive to those who
like a rougher finish for
both from and function, some
with spiral staircases. The
upper units tout mountain
and city views, skylights,
and balconies.
Orpheum Lofts
When it comes to blending
Phoenix's past with its
future, look no further than
Orpheum Lofts. The 1931
Phoenix Title and Trust
Building is being reborn as
the premier destination for
downtown living. Located at
the corner of West Adams
Street and First Avenue, the
11-story concrete and brick
masonry structure is Art
Deco at its finest. Features
of the lobby include
decorative metal detailing
crafted during the
Depression, etched glass
windows, a staircase of
opulent marble and terrazzo,
and an ornate lobby
directory reminiscent of the
traditions of the period.
Additionally features
include an exclusive
state-of-the-art fitness
center, a heated swimming
pool and spa, full service
business center, valet
parking and a 24-hour
doorman.
Address: 114 West Adams
Street
44 Monroe
under construction - taking
interests
44 Monroe will consist of 33
floors of high-rise living
with 202 units for sale.
Floor plans start at 993 sq.
ft. and expand to 4406 sq.
ft.. Price ranges begin in
the low 200\'s to over two
million depending on floor
plan and features. 44 Monroe
is at the epicenter of the
vibe in downtown Phoenix by
day or night. Celebrate
culture with the Arizona
Opera and Phoenix Symphony
just blocks away. Relax with
a read at the Phoenix
Library. Ponder Picassos at
the Phoenix Art Museum or
seek out a find at First
Fridays in the gallery-rich
downtown arts district.
Discover Delicacies at an
eclectic collection of
award-winning restaurants
within walking distance.
Gravitate to Genius with a
stroll to the Arizona
Science Center and its IMAX
experience. See sporting
spectacles with the
Diamondbacks at Chase/Bank
One Ballpark or the Suns &
Rattlers at America West
Arena. Or, Preview a Play at
the Dodge, Herberger or
Orpheum theatres. The Vibe
of downtown Phoenix is
outside your door.
The Summit at Copper Square
under construction - taking
interests
taking interests Twenty-two
stories of urban loft-style
residences, complete with
granite countertops,
stainless steel appliance,
marble master baths and some
of the best views of
downtown that the Valley has
to offer. Loft, studio, and
luxury condo units featuring
one, two, and three bedrooms
with spacious custom
penthouse opportunities.
Artisan Lofts on Central
40 loft condominiums on
Central and Willetta.
Developed by Artisan Homes
in 2003.
Artisan Parkview
This property was developed
by Artisan Homes in 2002. It
includes town homes and row
houses, a total of 35 units.
Artisan Village
This property is currently
under construction by
Artisan Homes. It includes
105 units, ten of which are
live and work units.
215 E. McKinley
Will break ground March 1st,
2006. It is a 5-story
mixed-use project including
12 residential units and
5,000 square feet of office
and retail space.
Cosmopolitan Towers
High-rise residential loft
building with commercial
space on the 1st floor.
Construction will start in
spring 2006. There are 88
units starting from
$150,000. Construction will
begin during Spring 2006.
Cosmopolitan Towers
consist of 16
stories of
residential loft
condominiums,
ranging from 536
square foot studios
to 3,133 square foot
two-story
penthouses.
Amenities include
underground parking,
ground floor
restaurants, and
retail space.
Cosmopolitan Towers
are located within
walking distance
from the Arizona
Center Retail
Shopping Center,
Downtown Phoenix,
America West Arena,
and Chase Ballpark.
The Residences at 2211 Camelback
The
Valley of the Sun's finest example of life
beyond the expected awaits your discovery at the
most preferred urban residential address in the
prestigious Camelback Corridor. The
Residences at 2211 Camelback
- a sanctuary within the heart of the city's
preferred cultural district, teeming with
couture boutique shopping, exquisite dining,
world-class resorts and spas, championship golf,
and a liberal array of fine and perfroming arts
venues - heralds Phoenix's
Optima Biltmore Towers
Soon
to be the new standard in city living and
modern architecture,
Optima Biltmore Towers
will revise
your idea of urbanity as quickly as it will
transform the Phoenix skyline. The
property's articulation of space, angular
ingenuity, and vertical and horizontal
exchange will create a residence noteworthy
for its sculptural beauty, solar efficiency
and insurmountable location.
Two Biltmore Estates
Overlooking
the Adobe Golf Course of the world famous
Arizona Biltmore Resort and Spa are 38
distinctive residences in a private gated
enclave. Now available for purchase,
Two Biltmore
Estates
offers and opportunity to own a home in
prestigious Biltmore area.
A private enclave of
exclusive residences, The Two Biltmore
Estates in Phoenix represent the most
luxurious of living opportunities in Phoenix
real estate this decade
La Terraza at
Biltmore
In the heart of
uptown Phoenix's desirable Camelback corridor
sites Montecito's latest condominium community -
La Terraza at Biltmore. With
spacious interiors, exquisite styling and a host
of amenities, La Terraza delivers an
extraordinary lifestyle and value. Plus, it pits
you at the doorstep of all the exciting Biltmore
district has to offer, such as fine dining,
upscale shopping and endless entertainment
activities.
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Just a few of the
Condo's, Townhouses and Scottsdale urban living
available in Old Town Scottsdale, Scottsdale and
North Scottsdale.
Search our Free MLS for all Condo home
listings |
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Scottsdale
waterfront Residences
Scottsdale Condos: New development proposed for
downtown Scottsdale. The Water view at
Scottsdale would be located at the NW corner of
Buckboard and Camelback, along the east side of
the canal. A Mixed-Use project, Water view would
include hotel units, condos, and "penthouse"
residences.
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Barolo Place
Barolo Place offers eight fabulous floor plans
ranging from 1,200 to 2,000 square feet. And
this refreshing new community features
everything your palate desires: attached two-car
garages, a swimming pool, cabanas, and proximity
to all the fine dining and entertainment that
makes Scottsdale famous. Located on 74th Street
and Shea, Barolo also offers easy access to
world-class golf, shopping centers, and the
convenient Loop 101. All this starting from the
$400s. |
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Main Street Plaza
Downtown Scottsdale Main Street Plaza Phase II
54 total residences including ten exclusive town
home designs, four penthouse suites and 40
luxury condominiums housed in two buildings
overlooking the historic Scottsdale Artists'
school and adjoined by a central courtyard, pool
and private cabanas. Price Range: $300,000 to
$4,000,000 |
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Residences on Main
Residences on Main is nestled in a quiet corner
of the city yet convenient to stellar shopping
and entertainment and the Scottsdale Fashion
Square Mall. In addition, homeowners will enjoy
some Hotel Valley Ho concierge services
including valet parking privileges plus a
classic Grecian-style pool and spa |
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X (Ten) Lofts
82
loft style residences, "X" is within walking
distance to over 75 restaurants, 70 art
gallery's, one of Arizona's premier medical
centers, the southwest's most upscale shopping
center in Scottsdale Fashion Square.
Amenities include oversize balconies,
refrigerated wine storage, open floor plans,
pool, spa and a theater room. X (Ten) offers a
unique living opportunity in downtown
Scottsdale. Available units range in price from
mid $500K's to $900,000. |
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HOTEL VALLEY HO
The private condos, ranging from 1,400 to 2,500
square feet, will be on levels three through
seven.
The hotel will offer a management program for
owners who want to lease their condos while
they're not using them. Price range is
$400,000 to more than $1 million. |
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The Plaza Lofts at
KIERLAND
from single professionals to families to winter
visitors, anyone seeking a contemporary urban
lifestyle The Plaza Lofts. Residents will enjoy
their close proximity to the nearly 70 high-end
specialty retailers, superb dining and
entertainment options. |
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OPTIMA CAMELVIEW
VILLAGE
This 720-unit, urban residential resort
lifestyle compound, comprised of 11 seven-story
terraced towers, marks Scottsdale's first
venture into green roof architecture with
ecological benefits . Pricing on
remaining units runs from the high $300s to $4
million |
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The Landmark
Located on the northwest corner of 71st Street
and Tierra Buena on the Kierland golf course in
Scottsdale, Arizona. Set in the heart of the
730-acre master planned community of Kierland in
Scottsdale, The Landmark is the ultimate in chic
urban living |
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Antigua Condominiums
Located in Scottsdale, McCormick Ranch is one of the
most successful master-planned, low-density
communities in the Southwest. With two
impeccably manicured championship golf courses,
18 miles of walking, rollerblading, hiking
trails and bicycle paths,
Price:
$190,000 - $390,000 |
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ZACHER CITY
Distinctive Urban Upscale Single-Family
Communities in Highly Desired Central Corridor.
Three-Story Loft Homes With Elevator & The
Latest in Solar Power Coming Standard! Ask About
our Incentives!!! |
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The Overlook at Scottsdale Mountain
Located in the McDowell Mountains in Scottsdale.
A community with all the extras you would expect
in this sought-after Scottsdale location. state
of the art exercise facility, library, catering
kitchen and gaming area that is second to none.
There are several floorplans to choose from
including condominiums |

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